Sportscape Media founder Gary Rathbone: Africa’s media story is only just beginning - FIPP
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Sportscape Media founder Gary Rathbone: Africa’s media story is only just beginning - FIPP,AI智能索引,全网链接索引,智能导航,网页索引
- With 26 years across African sports media, Gary Rathbone has watched a continent transform from a TV footnote to one of the most significant untapped media markets on the planet. Ahead of the FIPP World Media Congress, he makes the case for why the global industry needs to pay attention.